Wednesday, October 14, 2009

Mark-Up

An art collector recently invested $19,000 in a painting that he believed to be a da Vinci. A fingerprint on the painting may prove him correct. If so, the $19,000 painting will be worth about $150 million.

Does it seem silly to anyone else that a painting is suddenly worth more because someone else painted it? Is it more beautiful now? More inspiring? Did da Vinci's aura settle upon the painting giving it magical powers?

It's strange to me that people judge a product by who makes it rather than how good it is. Imagine if Apple started making tighty-whities and called them iPants. They'd sell like hotcakes.

3 comments:

  1. I'll buy some tighty-whities iPants if they have a video screen on the thigh, and speakers on the behind. It's the quality you expect from a Da Vinci or an Apple product that makes you willing to part with your money, not just the celebrity of the name.

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  2. You couldn't have missed the point by a wider margin. The quality of the painting does not change just because da Vinci was discovered to be the artist.

    And have you pictured yourself in the iPants you described? Not very flattering.

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  3. Well, mom probably would buy iPants. I mean, she pretends to eat popcorn out of her iPhone. And I've never understood the whole really expensive thing just cause of who did it. But then I'd probably pay a lot for a piece of the coliseum just because it was part of the coliseum even though it's no longer recognizable as part of the coliseum, so maybe it's the same principle. I don't know.

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